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Remember the good old days when you’d periodically reach out to prospective customers in hopes of getting them on…

Indy, NASCAR, Grand Prix… Turns out that auto racing has a lot in common with your site’s performance –…

If you’re not developing your own unique online content (instead of relying on linking to other peoples’ stuff), you’re…

Honestly? No one cares as much about your logo as you think they should. Okay, let me insert a quick…

Or how we cultivate our creative kookiness. We creative types revel in being eccentric. We’re different than most (and…

Having been at this copywriting thing longer than I care to admit, I’m continually baffled by the sheer tonnage…

Or “redesign for THEM (not for YOU), and the results will knock your cyber socks off.” Here’s the nitty-gritty…

Hey, numbers-driven marketing geeks: This one’s for you! It’s often said that “what gets measured gets improved.” I say, however, that…

Chasing after every new social media tool that comes along is a lot like how a dog reacts to something enticing…

Here at The Fowler Group, we’re a design agency who helps businesses – large and small – redesign their…