Blog

What is design thinking?

“Design thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of…
2016 American Advertising Awards

The Fowler Group had a great time at the Fort Worth American Advertising Awards this year. It was a…
Branding, marketing and advertising

Every company needs it. Every company should do it. But where do you start and what are the differences…
What’s it really worth to ya?

“Cheap belongs scrawled in Sharpie on the walls of bathroom stalls, not in your business plan. Value? That’s a mainstay.”…
Your content is your company voice

When it comes to your brand, remember that every sentence you put out there is a reflection of not…
2015 American Advertising Awards Gala

TFG had a great time at the Fort Worth American Advertising Awards this year. We enjoyed meeting and interacting…
How to lose your customers

The easiest way to lose your customer is to lose touch with them. It is not uncommon for companies…